In a world of AI and cookie-cutter templates, you need to connect with your people and
BE SEEN as the EXPERT you already are...
...so you can book first-rate clients and create a bigger impact.
How? With a credible, personality-powered brand and website that is designed for real human connection.
Brand & Website support based on what you actually need
Some clients need to clarify their strategy and messaging first. Others already have that foundations and are ready for high-quality design and implementation support. And when both need work, I bring everything together through my full Signature Brand & Website process.
Before we start, we’ll determine the right scope based on what’s already working, what’s missing, and where your biggest credibility gaps are.
Brand + Messaging Strategy
Translate your expertise and clarify your messaging with the Brand Brilliance Map
You and your business have grown, things are changing, and what you have is no longer working for you. It’s time to align your brand, messaging, and website with who you’ve become and your vision for where you’re going.
The Brand Brilliance Map is how we do that.
Through a series of focused strategy sessions, I guide you through the Nurture to Convert® messaging methodology to clarify your messaging, positioning, and the language your business can operate from.
Together, we work through four key messaging pillars—Identity, Nurture, Results, and Conversion—to define how your brand shows up, connects, and converts across your website, marketing, and client experience.
The result is your Brand Brilliance Map—a clear, structured messaging foundation you can use across your entire business.
What you’ll walk away with:
- Complete Brand and Messaging Map grounded in the Nurture to Convert® methodology and centered around the 4 pillars—Identity, Nurture, Results, Conversion—with a practical language bank you can use across your business
- Clarity and confidence around your identity, values, voice, and brand personality so your messaging feels grounded, intentional, and aligned
- Precise understanding of exactly who you’re marketing to, how you are speaking to them, and why, so you can attract better clients and opportunities
- Named framework and client journey you and your team can anchor to, explain clearly, and stand behind with confidence
- Guardrails that guide marketing, onboarding, AI usage, and internal decision-making, making you and your team more aligned, more empowered, and more effective
- Website structure and content direction based on your messaging map so your site actually works for you
The Brand Brilliance Map is available as a standalone strategy engagement or as part of a full Signature Brand + Website project.
A Note on Tools Used: To support a streamlined and thoughtful process, I use trusted AI tools behind the scenes to help organize information and synthesize insights from our conversations. This allows me to work more efficiently while maintaining a high level of depth and clarity. All strategy, direction, and final recommendations are led and refined by me. Your information is always kept private and is never used for training purposes.
Brand + Website Design
Bring your brand to life with a custom, Personality-Powered Brand & Website
Whether we’ve built your strategic foundation together through the Brand Brilliance Map, or you’re coming in with strong messaging and brand strategy already in place, I can take that foundation and translate it into a clear, credible, personality-powered brand and website.
Depending on your project, this may include refining your site structure, shaping existing copy for the web, developing or evolving the visual brand direction, and designing and building the website so everything works together to clearly communicate your expertise, connect with your audience, and guide them to take action.
I do all this through my unique intensive-based process that allows for both collaborative feedback and a streamlined turnaround (with none of that weeks, or months, of back-and-forth communication that makes projects drag on forever!).
The result is a strategic, personality-powered brand and website that reflects the quality of your work, strengthens credibility, and supports where your business is headed next.
Brand & Website Projects include:
- Brand visual identity design or refinement, creating or elevating what’s needed to support your next level
- Custom, conversion-focused website design and build, on the platform that's best for you (I work in WordPress w/Elementor, Squarespace, Wix, HighLevel, & others)
- Integrations and functionality based on your business needs (email opt-ins, contact forms, schedulers, etc.)
- An SEO/AEO-friendly website build using best practices for visibility, accessibility, and user experience
- Responsive design across desktop and mobile
- Post-project support and training so you feel confident managing and updating your site
Projects are quoted based on scope and complexity.
Compact sites may begin around $3,000, with most multi-page website projects falling around $5,000–$9,000+.
Need both strategy and design? Need website copy too?
Or just not sure what you need...
Let’s figure it out together. We’ll talk through your goals, your current site, and what’s next for your business, and plan out the right level of support for you.
Additional Support Available for: advanced SEO strategy, photo shoot creative direction, long-form sales pages, brand assets (social media graphics, document layouts, slide decks, etc), funnel builds, and collaborative/specialist copywriting support for more complex projects.
RETURNING CLIENT? Please reach out via email for my returning client design support options: christi@cooperandheart.com
“It’s so exciting to have a beautiful, digital home to direct individuals to. It beautifully captures my essence and I'm already getting compliments!”
Kristin Carver Smith
The New Fashioned Co.
“You got me very quickly. It was such a relief to see it come together while I was busy doing other things.”
Sara Stanizai
Speaker, Therapist, & Coach
“I gained confidence and pride in my business as a high-quality service provider.”
Adrienne Simmons
Simmons Life Strategies
“I now have a badass website! I feel even better now about outsourcing my web design than I did when we started — I'm confident that you were the perfect person for the job!”
Ryan Bannister
1Up Financial Advisors
“I'm SO happy. The website is converting WAY better since your changes. February was an all-time high for us — we did 184 consultations! And we're already tracking to do over 200 in March. Two days ago we had 15 sales in a DAY.”
Jeannie Stith
Color Guru
Ready for your own personality powered brand & website that up-levels your business?
